Roberto Carlos

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Roberto Carlos initiated a major revolution of customs in Brazil in the ’60s. Reaching success in a period coinciding with the youth movement started by the Beatles that was taking over the world, Carlos was the leader of Jovem Guarda. He led the TV show that became a generic denomination of a musical style and what was a definitive change of face to the Brazilian phonographic market and of the very art of marketing itself (with the advent of an aggressive merchandising of the JG’s top figures, including films, clothes, etc. ), encompassing deep behavioral/gestual/language influences widespread through his entire generation. His light music, derived from British pop, and his (and his partner’s Erasmo Carlos’) lyrics (happy, humorous, and full of fashionable youth slang and naïve though unexpectedly sexual) were deeply contrasting to the serious mpb, with its somber images and protest songs. After all, Brazil was living in a dark period of the military dictatorship, or the “years of lead” as they became known.

A few years later, in the late ’60s, Carlos (counseled by his advisers) changed his style to become the most successful romantic artist in Brazil. Having written (always with Erasmo Carlos) some of the most beautiful songs in this style (such as “Detalhes,” “Sua Estupidez,” “Jesus Cristo,” “Debaixo dos Caracóis dos Seus Cabelos,” etc.), Carlos accumulated virtually all possible accomplishments as a highly successful artist, including a solid international career with awards like the Grammy and top positions on Billboard’s Latin charts.

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Popular tags: jovem guarda, mpb, brazilian, brasil, brazil  See more

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1		Detalhes			77
2		Por isso Corro demais			63
3		Amigo			57
4		As Curvas Da Estrada De Santos			56
5		O calhambeque			48
6		Quando			43
6		Além do horizonte			43
8		Quero Que Vá Tudo Pro Inferno			38
9		Eu Te Darei O Céu			37
10		Detalles			36
11		Emoções			34
12		É proibido fumar			32
12		De Que Vale Tudo Isso			32
12		Cama y Mesa			32
15		Outra Vez			29

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