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"Fashion!" celebrates personal style and self-expression through fashion. The lyrics suggest that dressing well and feeling confident in one's appearance can lead to a sense of empowerment. Gaga sings about the transformative power of fashion, how entering a room can feel like strutting down a catwalk and standing out from the crowd. She also emphasizes the role that clothes play in making a statement and impressing others.

The chorus repeats the lines "Looking good and feeling fine/Slay, slay", emphasizing the idea that fashion is an outward expression of self-love and confidence. The verse "Makeup on your face, a new designer dress/Fashion" drives home the point that fashion allows people to showcase their creativity and sense of individuality. Gaga also adds a subtle social commentary on society's obsession with materialism and status symbols, with the bridge "But this love's not material/Now take it in and turn me on", suggesting that the love of fashion should be about the art and self-expression, not the clothes themselves.

Overall, "Fashion!" is a celebratory and empowering song that encourages listeners to embrace their own unique sense of style and to feel confident expressing themselves through fashion.

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