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Jay Rock

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Biography

Watts, Los Angeles, California (2006 – present)

Johnny Reed McKinzie Jr. (born March 31, 1986 in Watts, Los Angeles, California), better known by his stage name Jay Rock, is an American rapper. He was named one of the top 13 most street artists by XXL. His voice has been called a cross between The Notorious B.I.G. and Shyne. He is a part of the rap group Black Hippy which also features Kendrick Lamar, ScHoolboy Q and Ab-Soul. Rock signed to Strange Music and released his long-awaited debut studio album Follow Me Home on July 2011.

For a rapper to command your attention, it all comes down to the voice. In the late 1980s and early 1990s, Public Enemys Chuck D had millions of fans hanging on to every word of his booming baritone. In the mid-1990s, The Notorious B.I.G.s steely poise and vocal precision led many critics and fans to proclaim him the best rapper of all time. Now, in 2006, get ready for the next rapper with a magnetic voice, someone whose pristine raps demand attention. His name: Jay Rock.

Born and raised in Watts, Californias notorious Nickerson Gardens Projects, Jay Rock got his first encouragement from his music-making relatives, who noticed the impact his deep, melodic voice made on song after song. They were like, youre hard. And youve got a voice for it, too. Youve got a real cool voice to it, Jay Rock recalls: “A lot of people started hearing me and they would tell me that my voice catches them. So, I started working it, working on my craft and got more and more confidence.” His rap name is inspired by a character off the hit Canadian comedy show Trailer Park Boys.

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