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Thai pop music is a genre of Thai music roughly equivalent to western pop. It emerged during the 1970s–80s, and was during that period known as String music (Thai: เพลงสตริง). It took over mainstream popularity during the 1990s, and has since dominated the Thai music industry.

String's origins lie in American R&B, surf rock artists like The Ventures and Dick Dale, Exotica, rockabilly and country and western brought to Thailand by American and Australian soldiers serving in Vietnam… read more

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