Robbie discovered his love for music, at the age of five when he started studying and playing drums, singing and song writing. At the age of 16, he signed his first record deal with Street Sound. Following this event, he went on to develop a career via several eminent collaborations including; Craig David (“Woman Trouble” – 2001), Victoria Beckham (“I wish I” – 2002), Gerideau (“Who’s the better man” – 2001), Shola Ama (“I’m yours” – 2000), Conner Reeves, Toby Smith (Jamiroquai), Stewart Zender (Jamiroquai), Gary Barlow (Take That) and Alan Glass.
Robbie’s unique lyrical phrasing and ability to song-write, coupled with the technical perfection of his vocals, enabled him to break into the mainstream with the hit single “Woman Trouble” in collaboration with the Artful Dodger. This huge European success gained him recognition from the British Academy of Composers and Songwriters as the Ivor Novello Award winner for Best Song (2001), a reflection of his song writing talent and his contribution as a creative source within the music industry. Furthermore, the single “Woman Trouble” also earned Robbie the Dance Star Award for Best Song (2001). “Woman Trouble” was also included in the triple-platinum selling soundtrack to the highest grossing British film in history “Bridget Jones’s Diary“.
Robbie Craig’s first solo album "Soul Alchemy", artistically produced and co-written by Vezio Bacci (Bacci Bros. Productions) has the energy and impact of a debut piece of work. "Robbie’s vocals move through the songs gracefully, pouring so much sentiment on top of each track that the entire record becomes consistently satisfying work". These beautifully crafted new productions are a perfect mixture of Pop, Soul, R&B and laidback ballads. Their smooth character allows Robbie to display his superb vocals at their simplest and best. With a talent like his, there is no need to stick to any one formula. "Robbie Craig's voice is one of the best in the business, showcased perfectly by the class of this album".
The release of 'Soul Alchemy' marks the start of a new period for him as he steps out of the 'underground' shadow and embarks on a new commercial era for his music on his own.
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