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Wiki

  • Release Date

    12 August 2000

  • Length

    12 tracks

Born to Do It is the debut studio album by singer Craig David, released in the UK on 14 August by Wildstar Records and in the USA later in 2001 by Atlantic Records. Following exposure from his work with group Damage, David began performing vocals for duo Artful Dodger. During this time, Wildstar Records became aware of David, offering him a development deal before offering an album contract. The recording for the album began in 1999 before David had acquired a record contract, the recording lasted until 2000 and was composed by David himself and Mark Hill.

The title comes from a quote describing the character Willy Wonka in the 1971 film Willy Wonka & the Chocolate Factory. Born to Do It is a garage and album, backed by beats, garage and . The album's songs contain acoustic guitars and insistent thumps of beats and bass, with lyrics that revolve around themes of romance, the complexities of relationships, and clubbing. Upon release, the album was met with positive reviews from music critics and was listed as one of the "Greatest Albums Ever" by MTV.

Commercially, the album was a success, eventually selling over 7.5 million copies worldwide, making it one of the biggest albums by a UK R&B artist. The album debuted at #1 on the UK Albums Chart, becoming the fastest-selling debut album ever by a British solo act, and eventually being certified 6× Platinum in the region. The album spawned four singles, including the UK #1s "Fill Me In" and "7 Days", and the successful "Walking Away" and "Rendezvous".

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