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…Baby One More Time was the lead single from Britney Spears' debut album (also titled …Baby One More Time) and was written and co-produced by Max Martin, a prolific Swedish music producer. The single was released in October of 1998 and quickly climbed to the number one position on the Billboard Hot 100 in 1999, where it stayed for two weeks. Internationally, the single reached number one in every country that it charted, including the United Kingdom, France, Australia, and Spain.

According to the ...Baby One More Time Songfacts, when Spears went on her first world tour, this was a centerpiece of the show, with two cannons at the front of the stage blasting confetti all over fans in the first few rows. The tour was a showcase for Spears' dancing, which critics appreciated a lot more than her singing.

…Baby One More Time was accompanied by a music video, in which Britney wore several different outfits and performed various choreography to the song. The video takes place in a high school, where Britney and her classmates are waiting for the end of the day. Once the bell rings, the song starts and the dancing begins. Total Request Live (TRL) declared …Baby One More the single most iconic video of the TRL-era during its final episode, making …Baby One More Time the final video played on the program.

Currently, …Baby One More Time is Britney's first of five number one hits during her career(the others being Womanizer, 3, Hold It Against Me and the remix of S&M). The single has been certified platinum by the RIAA with sales of over one million units. The song was ranked #25 on Rolling Stone and MTV's list of the 100 Greatest Pop Songs of All Time and is #9 on Blender's list of the 500 Greatest Songs Since You Were Born.

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