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The Brady Bunch


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The concept of “The Brady Bunch” started back in 1966 when Sherwood Schwartz (the creator and producer of the show) heard that somewhere between 20-30% of all families had at least one child from a previous marriage. He wrote a 30-minute pilot episode about a blended family; a man with three boys marries a lady with three girls and in the end they all go on the honeymoon together. He also had prepared several story ideas about the kids and their growing-pains and problems arising due to the new living situation.

He first submitted his concept to the three major networks (ABC, CBS, and NBC) hoping that one of them would pick up his show. The networks liked the idea but wanted to make some changes. For example, NBC didn’t find it realistic that parents would want their children on a honeymoon and ABC wanted to make it into a movie. Schwartz nevertheless stuck to his principles and ideas and the project was put aside. He felt he had compromised too much with the network when he changed many of his ideas for “Gilligan’s Island”, which he had also created and produced.

It wasn’t until 1968 when the movie, “Your’s, Mine and Ours”, became a success that the Brady Bunch concept was reborn. This movie joined Henry Fonda who portrayed a father of several children with Lucille Ball who also had several children and in the end they had a baby of their own. It was at that time the networks thought differently and remembered Schwartz’s tv pilot. ABC picked up the show and Schwartz began looking for the actors and actresses that would make up the Bradys.


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