A sminal force in the development of Tex-Mex music, Tejano star Roberto Pulido was born and raised in Edinburg, Texas: upon graduating from high school, he attended Pan Am University on a music scholarship, later moving into a teaching career while continuing to perform club dates on weekends. In 1974 Pulido formed his backing band Los Clasicos, honing a distrinctive and innovatinve sound fusing the traditional Tejano orquesta brass style with accordion-based Conjunto; quickly the group became a sensation, scoring a hit with the single "Copa Tras Copa." Pulido affectionately dubbed "El Primo" by fans–remained at the forefront of the Tejano industry throughout the years and decades which followed, issuing dozens of LPs and notching countless hit singles.
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