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NORMA LOY

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Dijon, France (1981 – present)

Norma Loy is a coldwave band formed in 1981 in Dijon, France. Norma Loy is an anagram of “Nom Royal” (Royal Name).

Usher and Chelsea met in 1977. This marked the beginning of a close collaboration, influenced by the punk movement which lead them to produce several works. They published 3 books, organized exhibitions and performances and started up music with the band Metal Radiant (noise punk and Stooges’ spirit), then with Coit Bergman (more electronic and influenced by Suicide).

In 1981 they formed Norma Loy (Alan Vega himself gave them the name), around which evolved different musicians. The band was connected to the fanzine New Wave which set up a label, and launched its first EP titled “Norma Loy”, a 4-track record, very cold wave, the first one of its kind in France.

Norma Loy searched for their identity and multiplied there experiences on the side, leading to the creation in 1984 of their own label, CPM, which produced a second EP distributed by New Rose: “PSYCHIC ALTERCATION” whose “pscychoanalytic rock” gave the setting for later productions. CPM developed its own philosophy and centralised the different activities of the group (musical and non musical ones: (photo)graphic ones, literature, video making, dance etc… and controls the entire artistic production (recordings, LP covers, song books…). A particular emphasis was drawn on the concerts mixing music and slide projections.

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