Biography

Baron von Luxxury, lead singer and songwriter for San Francisco’s electro-rock indie darlings Luxxury, is also a DJ and a remix producer.

His band Luxxury is a shiny, sexy sonic cocktail combining bits of New Order, David Bowie, ELO and Devo with the modern electro sounds of Daft Punk, The Presets and LCD Soundsystem. Luxxury’s debut album “Rock and Roll is Evil” employs 1980’s influenced Italo-disco beats, synths, heroic guitars and sardonic lyrics to chronicle the rise and fall of legendary 70’s Sunset Strip groupie Sable Starr. The album, recorded and mixed in Berlin, Los Angeles, Brooklyn and San Francisco, features an original cover by internationally renowned artist Jeremy Blake (Beck’s “Sea Change”). Released in late 2006 on von Luxxury’s own Nolita label, it was quickly hailed as a future-retro classic:

“Unbelievably addictive…14 stunning electronica anthems of pure balls out disco fury…Studio 54 never had music this good…a dazzling album!”
- Subba Cultcha, London
“Irresistible pop music on crack, an insistent beat that simply screams “dance, motherfucker!”, like plush velvet on a comfy chaise lounge. This is filthy music, and it revels in depravity. Throb baby, throb!”
-Aiding and Abetting
“Four and 1/2 stars. One of the finds of the year.”
- Synthpop.net

Luxxury has been a favorite on radio, blogs and with music supervisors. The song “Drunk” was licensed for a Pontiac commercial, while “Sweet and Vicious”, “Drunk”, and “Sable Starr” have been heard on Live 105, XFM, Virgin Radio London and KROQ. Luxxury’s new album “Sweet and Vicious: The remixes” features 11 exclusive remixes of these songs by an internation roster of up and coming producers from the UK to France, and from Brooklyn to Hollywood (see <A HREF=”http://www.myspace.com/luxxuryremixes”>http://www.myspace.com/luxxuryremixes</A>;).

“A whole lotta dance-rock-disco-electro goodness…Luxxury is a gem!” - Big Stereo
“Sexxed up shiny new wave electro goodness you can go absolutely crazy to!” - Graffe Giraph

As a producer, BvL’s remixes have included:
* Scissors for Lefty: “Ghetto Ways (Baron von Luxxury’s Super Thanks for Asking Remix)” - Eenie Menie, US + Rough Trade UK
* Hilary Duff: “Stranger (Baron von Luxxury Eyes of Laura Mars Remix)”
* Glass Candy: “I Always Say Yes” (Baron von Luxxury’s Sugar and Rye Bread Remix)”
* Robots in Disguise: “We’re In the Music Biz (Baron von Luxxury Remix)”
* CSS: “A la la (Baron von Luxxury New Rave is an NME Con Remix)”
* Dirty Sanchez: “Really Rich Italian Satanists (Baron von Luxxury’s Pasolini vs. Moroder Remix)”

“Anyone who could make Hillary Duff’s puffy pop songs sound like edgy, lusty, club music must know how to mix a track. Von Luxxury creates lethally addictive electro-rock songs…and manages to splash a dance party into every note drawing inspiration from glam rock, disco, and pop. Luxxury’s mash-ups of Scissors for Lefty and Dirty Sanchez’s tracks show notable creativity and showcase his unique ability to find the gritty core of a song and shock it into throbbing, yet controlled euphoria.” – URB

Edited by luxxury on 8 Jul 2007, 22:08

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