The Stay Awake Songfacts reports that the song was premiered on BBC Radio 1 Annie Mac's Friday show on July 1, 2011 and finds Example discussing the rights and wrongs of the hedonistic lifestyle that many of today's British youth participate in.
If we don't kill ourselves we'll be the leaders of a messed up generation.
If we don't kid ourselves will they believe us if we tell them the reasons why
Did we take it too far, take it too far
Did we chase the rabbit into wonderland