Jocie Kwok (Chinese: 郭美美; pinyin: Guō Měiměi; born March 21, 1982), also known as Guo Mei Mei, is a Chinese-Singaporean female singer who made her first apperance on the entertainment scene in the middle of 2005. She is signed under Singapore's record company Play Music which practises packaging and marketing their new artistes as cartoon caricatures on album covers and music videos. Jocie was depicted as a sweet innocent cartoon girl and became famous within weeks of her debut single release.
The former Singapore Polytechnic student has been an instant success, with her two singles selling a combined 55,000 copies. Jocie is viewed as Warner Music Taiwan's priority artiste with an extensive multi-million dollar marketing campaign planned for her regional debut and poised to follow in the footsteps of Warner's top Singapore artiste, Stefanie Sun Yanzi. Her two music videos alone cost a staggering $250,000 to shoot, with top director Lai Wei Kang at the helm.
Jocie was the first artiste to be granted legal copyrights to sing “Lao Shu Ai Da Mi” (老鼠爱大米) outside of China; the resulting hit single was the first to make it to the top of Singapore’s RIAS sales chart in 2005. Her first album in 2006, "Bu Pa Bu Pa" (不怕不怕), out-competed its competitors and became number one on the RIAS sales chart only 10 days after its release. When released in Taiwan, it would sell more than 60,000 copies and attained Platinum status. For Singapore’s 2006 May-Day concert, she was invited to perform alongside other big Singaporean stars such as Stefanie Sun in front of a crowd of 20,000. Jocie won many “best newcomer” type awards in 2006 such as the “Best Female Newcomer” award from both the 3rd Annual Hit King Awards event that was held in Guangzhou, China and the 6th Annual Global Chinese Music Award Ceremony; she would also win “Best Newcomer” during the Guangdong Radio Station’s 9+2 Billboard Music Pioneer Awards Ceremony along with “2006’s Most Popular Song” award for her “Bu Pa Bu Pa” single.
In April of 2007, she performed at Ray Media’s 7th Annual Music Awards Ceremony. Also in 2007, Jocie received her first 6-figure deal to advertise for the Hong Bao Lai ice-cream company in China. Previously, she had also endorsed for Sa Sa Cosmetics and Aji Tei Kyoto Sabo.
During 2008, Jocie's second album 我的答铃 My Darling reached number 2 on Hong Kong's TVB8 Chart and was awarded "Best Newcomer". Later during October 3rd, she performed at the 2008 Asian Song Festival at Seoul's World Cup Stadium in South Korea as part of the Eve Concert Performers event. On Mar 07, 2009, she was seen performing the song 放了爱 at Media Fiesta 2009 at Singapore’s Marina Square Atrium where a promotion of 一切完美2 (Perfect Cut 2) took place. Later in March, she appeared in episode 11 and 12 of the third season of Singapore’s popular singing competition series Campus SuperStar, where XiaoHan was also a judge of the show, and performed 放了爱 and 许愿树 respectively.
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