Fierce Panda

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Back at the tail end of 1993 three maverick music journalist sorts - namely John Harris, Paul Moody and Simon Williams - were holed up in a pub called The Blue Posts in Tottenham Court Road, London Town. Within a couple of years the pub had been ground to the, uh, ground and replaced by a chemists, while John and Paul had split from the panda party, leaving Ringo, aka Simon, with a bagful of nuts and a half-empty bottle of egg nog. Before then however there was alcohol to be consumed and plots to be plotted…

On February 24th 1994 fierce panda, with no small assistance from Damaged Goods records, put out its first ever release. The ‘Shagging In The Streets’ EP featured six ‘happening’ combos from the suspiciously groovy scene called The New Wave Of New Wave and sold out within a day. The idea was very simple: to release the ‘Shagging In The Streets’ EP and to retire from the music business. FACT: you don’t call your record company fierce panda if you have allusions to commercial success and longevity. No matter how bollocksed you are.

Yet against all of fierce panda’s plans and the public’s comprehension, more records swiftly followed. In fact, 1994 saw the label release no fewer than four more of these thoroughly popular double vinyl EPs with stupid names (cf ‘Return To Splendour’, ‘Crazed And Confused’) featuring a slew of up-and-coming talent such as Supergrass, Ash, The Bluetones, Gorky’s Zygotic Mynci and - yes - Create!

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